The O.O.K Farms Limited, a subsidiary, O.O.K Group Limited, launched its online agricultural radio and TV programme, on, Sunday, 18th June 2023 in attendance are several dignitaries and chieftains across the country.
Ms. Omolara Svensson, the group managing director of O.O.K Group Limited, in a statement signed and made available to journalists at the weekend, said that the primary objective of the initiative is to empower farmers, agribusiness owners, and other relevant stakeholders with up-to-date information on best practices, innovative technologies, market trends, and policy developments.
The concept is aimed towards the advancement of agriculture and agribusiness, particularly, in Oyo State, she disclosed, adding that it equally presents a unique opportunity to foster collaboration, share experiences, and explore avenues for growth and development in the agricultural sector. The benefits of the programme to farmers and agribusiness stakeholders in Oyo State and across Nigeria, Ms. Svensson stated, are vast.
“By providing access to timely and relevant information, we aim to enhance productivity, promote sustainable practices, and drive economic prosperity in the agricultural value chain. The programme will feature expert interviews, panel discussions, educational programmes, and market insights, catering to the diverse needs and interests of our target audience, Svensson stressed.
The statement adds that the launch of the platform will serve as a catalyst for knowledge exchange, networking, and capacity building within the agricultural community, as well as facilitating the dissemination of success stories, innovative ideas, and emerging opportunities, fostering an environment conducive to growth, investment, and
collaboration.